Instagram is a great site for social media marketing at any level. Whether you have a particular brand that you are trying to push for popularity or you are just marketing for your own self as the brand, you will find it to be a great site.
With Instagram, everything is all about the photos that you take and post on your account. It is a matter of taking great photos that are very sharp and clear with their resolution. You will also need to be sure that the colors are bright.
Bright colors do not mean that you need to use the filters offered by Instagram. You can use them to some extent, but do not go for it every time. People prefer realistic images that truly stand out among the rest. With this in mind, you want to take many photos but only post the best ones.
When you do that, you will find that you get many more likes for Instagram photos than you would have expected. If this is not happening much at first and you keep getting pushed to the low and unnoticed ranks of the site, you can also buy the likes and the followings for Instagram.
That is just a tactic to get you up to the upper ranks on the site again. If people are searching for images or brands, yours is more likely to come up on a search or with a hashtag if there are many likes and followers existing. It does not matter all the time that all of them be real.
The idea is to push your popularity up as fast as possible and this can be done with the right level of effort. You put forth this effort and try to make it up the ranks. This is exactly why you will need to use some different tactics. The main tactic is persistence.
Make sure that you keep up your postings. There should always be a new post every day if you can and at least once every two days. This way, you hold the interest of your followers and keep them coming back for more. Ideally, you should make 80% of these posts related to your brand.
When you do that, you are only pushing the brand part of the time and that is really best on a social site like Instagram. You want to mix in some personal material or some behind the scenes of how it was all done. Make it that way and it will help keep your followers interested.
With the right number of followers, you will be able to present a variety of different modes of building your brand. Introduce new products and services through Instagram and you will get more sales and leads as well as clients.
You are making your brand look even better each day by using some direct social media marketing. You are appealing to your clients and customers with entertaining photos and stories linked to those photos.